Among website platforms, WordPress is probably the most famous. WordPress holds 60.8% market share in Content management systems. This is how widespread and massive WordPress is.
WordPress powers 14.7% of the top websites in the world. Time Magazine, Sony Music, The Harvard Gazette and even Microsoft News itself only function due to WordPress. WordPress is a must-have for the internet.
Now WordPress is just a very simple site builder, it takes a lot of work to create a website in the levels of the bigger ones like Microsoft news and Time Magazine. It would be difficult to create a website as functional and elegant without the necessary know-how.
Use plug-ins. WordPress plugins are pieces of software that you “plug into” your WordPress site. These plugins will enhance or add functionality to your WordPress site. Plugins allow you to transform your website into any type of thing you can think of.
Plugins are the heartbeat of WordPress. They are vital to the function of WordPress. WordPress plugins are so embedded in the WordPress environment, that there are over 55,000 plugins listed on the WordPress Plugin Directory.
Some are free and some are paid. Some of these plug-ins are easy to use, and others take a while of getting used to. One notable plug in is the page builder plug in called Elementor.
Pink1472’s Youtube channel is reviewed in video format for those who like a visual experience. You can still read our article to get an overview of Elementor.
A Quick Look on Elementor Elementor, How To Apply Styling To A Template
Elementor, a drag-and drop page builder plugin for WordPress, is the first. Page builders are a tool that allows users to build websites from scratch.
That said, Elementor is nothing new. Since its release in mid-2016, Elementor has been in the WordPress Plugin Library. It has quickly become one of the most popular, visual page builders in WordPress. It has not slowed down since then.
Elementor continues to evolve and grow at an incredible pace, keeping up the latest technologies.
It is easy to use, as it uses drag-and-drop technology. Elementor is easy to use, even for people just starting to build websites. Most of the process will involve dragging and dropping website elements on your workspace.
Drag and drop builders work on the principle that “what you see, is what you get”. That means whatever you see while editing or building your website. This makes it easy to imagine how your website would look as you are building it.
Furthermore, Elementor allows you to do a lot of things. It gives you the ability to create posts and pages that are unique and more eye-oppoing than the standard post or page templates from a regular WordPress theme.
When making your page, Elementor will bring you to a separate interface. This is where you get to work on your posts and pages. You don’t need to use the standard editor WordPress offers.
This interface also does not require you to have any HTML, CSS, PHP, or any coding skills. Everything is easy to use, and you can drag and drop it through the user-friendly interface.
Elementor is a flexible plugin. It can be used with any current WordPress theme. You can make and generate any content layout or page layout you can imagine with it.
Elementor even works on all kinds of WordPress themes. Elementor is compatible with all themes, so there’s no reason to be concerned if your theme isn’t compatible.
The Features of Elementor
At first glance, Elementor is what it says it is, a drag and drop page builder for WordPress User to make their pages without using a code.
However, we wouldn’t be discussing Elementor if it is all that Elementor can do.
Elementor is not only one of the most popular and highly reviewed page builders plugins in WordPress. It also offers the following features:
Content Elements Galore
Admit it, the name Elementor is pretty strange for something that is a web page builder. Rather than page building, it brings about images of a monster who uses the elements to vanquish the heroes.
Elementor is not named after any mythical creature or scary monster. It is named after the building blocks users use to build out the page. These blocks are the so-called elements that form the web page.
These are the things that users need to “drag-and-drop” to form their eye popping designs. And through them, the Elementor name is apropos.
Responsive Design
First came the smart phones. Then came internet of things. Now, almost everything can be used to browse the internet. Still, the most common way to browse the Internet would be a debate between the personal computer or laptop versus the smartphones and tablets.
If you’re the owner of a website and want to get “hits”, you shouldn’t be allowed to pick on any cockfight. Both would be welcome to your site. As such, you would want your site to look the best it can no matter the device being used.
Elementor makes it possible to achieve this. Your website will look great on any device, thanks to its responsive design.
And if you are not satisfied with the default look, there are multiple options provided to allow you to customize and control how it works and looks.
Templates
Elementor is a drag-and-drop builder that makes it easy to create a WordPress page. It is not surprising to see people who don’t know where to start when creating a website.
Luckily templates exist in order to help these poor souls. Templates can be used to avoid the “blank page syndrome” that many beginners experience. Elementor provides hundreds of templates that are designed professionally.
These templates are a great place to start when you’re creating a new website. Or they can be used as an inspiration to create your own eye popping websites.
Style options
Aside from templates, Elementor also provides style. With Elementor, you can get a lot of detailed style options that allow for pixel-perfect design. You don’t need to know any coding or custom CSS.
Convenience
With its multiple tools, Elementor makes it a lot easier to build your web pages. Some of which include right-click support where you can get help with a click of the mouse. There is also a quick find tool to aid you in finding what you need to build your website with the Theme Builder.
The Pro version (paid version), allows users to create entire WordPress themes.
Dynamic Content
Dynamic content is defined as any digital or online content that changes and updates based on data, user behavior and preferences.
Elementor lets you add dynamic content to your pages using custom fields or plugins such as ACF, Pods, and Toolset. This allows the added benefit of having your pages constantly up to date with any relevant changes you want to be reflected.
Popup Builder
Another feature available only to Pro users of Elementor is the popup builder. Popups can be made into any web page you wish. They are often used to convert leads.
Elementor’s Popup Builder allows you to design your popup using the same tools given for your webpage builder. You can use the same visual, drag-and-drop interface and the “what you see is what it gives you” interface.
With Elementor’s popup builder, you are sure to create popups that are as visually impressive as your page.
WooCommerce Builder
WooCommerce is an open-source ecommerce plugin for WordPress. WooCommerce’s target is usually small to large online merchants. Its main draw is for its simplicity to integrate on your website and its customizability.
This customizability extends even to Elementor which allows users to create an eCommerce store using the WooCommerce plugin. You can create your WooCommerce shop through Elementor using Lementors. You can even include products and integrate it in your design.
Users for Elementor
Anyone can use Elementor. Digital marketers, students and everyone in between. Anybody who plans to create a WordPress website can use the various styles and functions available in Elementor to spice up their pages.
Casual User
Casual users looking for a way to add pizazz and personality in their personal websites or blogs can use Elementor. Elementor is the ideal tool to do this job.
The visual interface makes it easy for casual users, even those with no programming knowledge, to create eye-opening or innovative designs.
For casual users, even the free version is already good to go.
Digital Marketer
Elementor is great for digital marketers, teams and individuals because it offers many marketing opportunities.
It can be used as a drag-and-drop page builder to create sales pages or landing pages if you know how to do that. You could even combine the plugin with Landing page friendly plugins to really hone in on your sales.
You can use the Elementor Pro features to create lead forms if you’re serious. These forms are not far from those plugins that focus more on lead conversion or landing pages.
You can even connect these lead forms to popular email marketing services. Zapier is one of the most popular integration and automation tools on the internet.
The Popup builder was mentioned earlier. This popup builder allows you to create opt-in, popups. You can place these pop ups anywhere on your site and target them to specific things.
Even the WooCommerce Builder can be used to sell products and services and design your sales pages.
Site Builders
For people whose work involves building websites for clients, there is no better choice than Elementor.
Elementor offers many features that make website building easier and more efficient. The drag and drop feature allows builders an easy way to create a website from scratch. Combine this with the website preview, and you can almost instantly see the results of your work.
There are even themes to make the website building process easier. These themes can also be used to inspire the next website they create. To create the perfect website, they can combine the functionality and aesthetics of all three.
Flexible themes can be used with the plugin by Elementor users to create 100% custom client websites.
But if you want to code, Elementor still allows you to do that.
The Case for Using Elementor
We know about Elementor’s features, and we also know who can benefit from the plugin. But we need to understand why Elementor is so important.
Elementor is a page builder that creates websites.
It isn’t easy to create websites. Sure, you might know the basics. It is possible that you even know what elements are needed to create a functional website.
However, it is still a fact that websites should be unique in order to carve out their own space in the internet. This might sound like an easy task, but there are a lot of factors to consider when maintaining a website.
Then there is the website navigation, the overall aesthetic, not to mention, the security of your website. To keep visitors and users satisfied with the website’s performance, each of these should be in top condition.
It will require a lot of effort. Now, put yourself in the shoes of a freelancer or a website designer and you will have these problems multiplied tenfold.
For each new client or new website you build, you will need to create and generate newer ideas to make it unique.
These people will find plugins and page builders apps a blessing. With lots of features to make the website building process more accessible and easier to use. It will be easier to do the work.
From the multiple features such as dynamic content, version features, and drag and drop builders, Website designers will have to spend less time fine tuning websites depending on their client’s preferences.
Even starting from scratch can be a thing of the past. Thanks to the multiple professional grade templates available for use.
And that is the main crux of website and webpage builders. They allow the users to have an easier and more accessible time in carving their space in the Internet. Elementor, How To Apply Styling To A Template
The Examination of Elementor
The Interface
Of course, using the Elementor plugin requires installation and activation before using it. This can be done through the WordPress Repository.
Once you’re done, you can either customize Elementor’s settings to your liking or start creating and designing websites immediately.
For people who are just starting out, the default starting settings should not be changed. Now we can head over to the pages and open one that we are allowed to edit.
Click on the “Edit with Elementor” button in the upper right corner of the page to begin editing
This will bring about the dashboard that has the following parts:
- The Main Canvas where most of the action will take place. This is where you will edit and redesign most of your websites look
- The Elementor widgets area where most of the “apps” and functions for your website can be dragged from before putting it in the main working area of our website
- Elementor Settings
- Open Elementor Widgets
- Global Settings
- Revision History
- Switch View. Switch View. This is where you can switch between different views of how your website will appear on different devices (desktop/tablet, mobile).
- Preview the Changes
- Publish
From this interface, you can choose what to do with your website. You have two options: you can start from scratch. Edit an existing webpage. To get started, you can use a template. Elementor, How To Apply Styling To A Template
Elementor Structure Hierarchy
Before you can truly begin creating websites in Elementor, you need to understand how it works. In this case, you need to get a grip of how the website elements in Elementor work as well as how they work with each other.
Elementor may be a drag-and-drop builder that can seem chaotic at first glance. There is a structure to all this “madness.” Understanding this structure is key to effective website building (aside from just copying a template.)
Each page created with Elementor has sections and columns
Sections can be described as rows. Each section is the basis of the page. You can change the size and background of a section. Most of all, sections hold columns and widgets. They basically hold all the elements together.
Columns meanwhile divide the sections. Just like the sections, you can control and customize each column individually. Each column is home to multiple content or widgets. You can also make each section’s columns different.
As for the content and widgets, these are the smallest elements in a website. This is basically the toppers of your website. Your website’s function will be determined by the widgets, while its personality will be determined by the content. These widgets can be customized and styled.
Pre-made Templates
Although they aren’t necessary for creating web pages, you can still make them from scratch. However, pre-made templates are always a blessing. They not only make it easier to do your job faster but also provide inspiration.
Elementor provides you with professionally designed pre-made templates you can use for your page. You can use each template as is, or you can edit them to suit your needs or tweak them a little to make a perfect fit.
So how many templates do Elementor provide its users? Elementor offers 150 templates to free users. Pro users have three hundred more templates available to them.
Then there are the Elementor Kits. These are “design kits” that consist of a collection of templates. These templates are mostly uniform or share the same design feel. These kits are perfect for crafting whole websites that carry a singular vision on its design aspect.
Elementor’s template collection contains both pre-made templates as well as Elementor kit kits. This library contains most common templates for various purposes. Think of a web page, and you might find what you need there. Elementor, How To Apply Styling To A Template
They have a selection of pages for about pages, contact pages, homepages, landing pages and their various niches (i.e. restaurants, hotels, resorts etc.) Portfolios and teampages are also available.
The library not only gives, but it also receives. You can export web pages that you are happy with to a template so you can reuse them whenever you want.
This allows you to easily choose a design for a page that shares design elements or functions with your other pages. These designs can be shared to the wider community online.
Elementor allows you to design a page from scratch
Elementor lets you create and design your website from scratch or with a pre-existing template. While it is easier to build one from a template, it is still worthwhile to learn how to build one from scratch.
Through examining it sprocess, we can clearly see how good the functions of the Elementor Plugin is.
To begin:
- Click “Edit with Elementor” to open a blank page
- There will be a “+” button. To add a new section, click on the button.
- A page will appear with a variety of sections. Choose the one that best suits your needs. Preferably the one with enough columns for your needs.
- Once you have created your sections, you are able to drag and drop your widgets from the Elementor to the columns you wish to place.
- Once you’re satisfied with the placement of your elements, you can modify them in the Content and Style sections. A good idea is to play around with the options until you find out which styles fits for you. Elementor, How To Apply Styling To A Template
Editing a Pre-Existing Page in Elementor to Suit your Design
After learning how to create web pages with Elementor from scratch, we can now look at editing instead of building one from an existing page. You can find pre-existing pages from many sources.
These templates can be taken from your saved pages. You can find many templates in Elementor’s library. They can also be templates you have imported into Elementor.
It doesn’t matter what source you use, editing a page from a pre-built webpage is much easier than building it from scratch.
Let’s get on with it.
- Adding in a new widget is the same as doing it from scratch. You just take the widget you want to use from the Elementor Panel and then drag it to where you want to place it on the page.
- You can also arrange widgets in the visual preview by dragging them and dropping them to the new place.
- It is easy to edit text in content boxes. You just need to click on the box and then type the new text you want on the visual preview.
- You can always add sections or columns. This is particularly useful if you need to create new layouts of your widgets.
- You can customize your widgets the same way you edit text, by clicking on them. It will open the appropriate widget setting in the sidebar. This is divided into three tabs: Content, Style, and Advanced. Play with these settings until you find something you fancy. Elementor, How To Apply Styling To A Template
The Price of Elementor
With all the features elementor provides its users, it seems too good to be true that it is just a free plugin. Yep, you heard it right. Elementor is completely free
You might have noticed that the Pro version is mentioned. And it’s true there is a pro version. However, you don’t really need to go pro to enjoy almost all of Elementor’s benefits and features.
The official WordPress repository contains Elementor’s main plug-in. It is entirely free and no hidden costs or signups and registrations are needed. If you wish to upgrade to Pro, this plugin will be required.
The Pro edition. There are currently four plans available. Each of these plans adds more benefits and features. You will get a different amount of Pro Website Activation depending on the plan you choose.
These are the details of the plan:
| Essential Plan | Expert Plan | Studio Plan | Agency Plan |
| $49 per Year | $199 per Year | $299 per year (1st year only).
$499 |
$999 per Year |
| 1 Pro Website Activation
100+ Basic and Pro Widgets
300+ Basic and Pro Templates
60+ Pro Website Kits
Theme Builder
WooCommerce Store Builder
Landing Page Builder
Premium Support |
25 Pro-Website Activations
More than 100+ basic and pro widgets
300+ Basic and Pro Templates
60+ Pro Website Kits
Theme Builder
WooCommerce Store Builder
Landing Page Builder
Premium Support
Elementor Expert Profile |
100 Pro Website Activations
100+ Basic and Pro Widgets
More than 300+ Pro and Basic Templates
60+ Pro Website Kits
Theme Builder
WooCommerce Store Builder
Landing Page Builder
VIP Support
Elementor Expert Profile |
1000 Pro Website Activations
More than 100+ basic and pro widgets
300+ Basic and Pro Templates
60+ Pro Website Kits
Theme Builder
WooCommerce Store Builder
Landing Page Builder
VIP Support
Elementor Expert Profile |
The case for going pro
When it comes to Elementor Pro, there is much debate. A lot of people find it hard to reconcile paying for a service that already offers 90% of what it can do for free. This really boils down to Elementor Pro.
Elementor Pro offers many other benefits, in addition to the ones mentioned above. This include: Elementor, How To Apply Styling To A Template
- 50+ Additional content elements or modules
- Additional page templates available in 300+
- A theme builder (which allows you to change headers and footers for your current theme)
- WooCommerce Builder (which allows you to rebuild your WooCommerce Product Pages
- Popup builder (which allows you to build popups and integrate them with either an on opt-in form or some offers or discounts)
- Visual form builder that can be integrated with many popular marketing tools
- Global widgets can be used on the website, even if they are not on the same page.
- Add custom CSS to any Elementor Blocks for further customization
- Deploying Elementor elements in sidebars and widgets
If you think these additional features are enough, or if you need some of these features for your webpage, you should definitely go for Elementor’s Pro Version. Elementor, How To Apply Styling To A Template
The Pros and Cons of Elementor
Pros
- The core product for Elementor is entirely free. Unlike most plugins, you do not need to get the Professional plan in order to get the most out of Elementor
- There are plenty of features to use for creating your webpage. They are even very easy to use.
- It allows users to build custom web pages and page layouts with eye-popping design that may not be accessible in your basic theme or on WordPress’ basic builder.
- Drag and drop builders eliminate the need to have HTML, CSS, orPHP skills. Elementor is your friend!
- The “What you see, is what you get” approach makes it simple to build your website. This approach can help you save time.
- All pages made with Elementor are responsive. They even allow you to view how they would look on mobile, desktop, or tablet as you are building your website.
- The plugin provides detailed settings for all alignments, margins, and padding values. All details can be fine tuned.
Cons
- Sometimes the links’ custom styling doesn’t always work as expected.
- There are times where you can get stuck with Elementor’s default typography and color settings.
- It is difficult to fix misaligned elements, especially talking about their margin values. This is because most blocks, columns, and content elements have their own margin settings.
- Elementor can slow down your website’s overall speed, according to some users. Elementor, How To Apply Styling To A Template
The Verdict for Elementor
In conclusion, Elementor is a splendid page builder. It has all the features you want and need for a basic page builder and more. Both beginners and veterans can use it. What’s more is that you get all of its features for the low low price of free.
So if you are looking for a drag and drop page builder plugin for WordPress, you will never go wrong with Elementor.
I’d even say that Elementor’s developers have made a fortune and have not stopped trying since. It is incredible that Elementors are still one of the top choices today, given their age.
Elementor Frequently Asked Questions
Does Elementor work with WordPress Themes?
Elementor works with all themes provided they adhere to the WordPress Codex coding standards.
Does Elementor Work with other WordPress plugins
Elementor works with almost all WordPress plugins.
You might have an incompatibility problem. Elementor can help you to find and fix it.
What is Elementor Pro?
Elementor Pro is the more advanced version of Elementor.
Unlike regular Elementor, it is not free. However, it adds a lot of features and completes the needed tools that web creators need to build a professional, pixel perfect website. Elementor, How To Apply Styling To A Template
Why is there a discount for the Studio subscription of Elementor Pro?
Elementor wants to provide a studio plan at a lower price.
This is a great deal at 40% off However, this only applies for one year. During renewal, Studio plan users will be required to pay the full price.
How do I pay for Elementor Pro?
The folks at Elementor access Stripe, PayPal, or any credit card to pay for Elementor Pro.
Is there a Demo Version for Elementor Pro? Elementor, How To Apply Styling To A Template
Elementor Pro does not have a Demo version.
However, they do offer a refund policy that lets you cancel the pro plan as well as get a refund within the first 30 days. So if you want to try the Pro version, the best thing to do would be pay for Elementor Pro, try it for a month, then decide if you want to keep it or not.