WordPress is the most well-known website platform. WordPress holds 60.8% market share in Content management systems. This is how widespread and massive WordPress is.
Even 14.7% of the world’s top websites are powered by it. Time Magazine, Sony Music, The Harvard Gazette and even Microsoft News itself only function due to WordPress. WordPress is a must-have for the internet.
Now WordPress is just a very simple site builder, it takes a lot of work to create a website in the levels of the bigger ones like Microsoft news and Time Magazine. Without the know-how, it would be very difficult to make a website that is as functional or as elegant as those.
Use plug-ins. WordPress plugins can be described as pieces of software you “plug in” to your WordPress website. These pieces of software will then add new functionality or enhance functionality on your WordPress site. Through plugins, you can make your website into anything you can imagine.
This is the reason why plugins can be considered as the beating heart of WordPress. They are essential to maintain and enhance its function. WordPress plugins are so embedded in the WordPress environment, that there are over 55,000 plugins listed on the WordPress Plugin Directory.
Some of them are free, some are not. Some of these plug-ins are easy to use, and others take a while of getting used to. One notable plug in is the page builder plug in called Elementor.
For those of you who prefer a more visual experience, here is a video review of Pink1472’s Youtube channel. You can still read our article to get an overview of Elementor.
A Quick Look on Elementor Envato Elementor Photo
Elementor, a drag-and drop page builder plugin for WordPress, is the first. As the name suggests, page builders help users build their websites from the ground up.
Elementor is not new, however. Since its release in mid-2016, Elementor has been in the WordPress Plugin Library. It quickly became one of the most popular visual page builders in WordPress. From there, it hasn’t stopped and rested on its laurels.
Elementor continues to evolve and grow at an incredible pace, keeping up the latest technologies.
Since it is a drag-and-drop builder. Elementor is easy to use, even for people just starting to build websites. Drag and drop website elements onto your workspace is the most common part of Elementor.
Most drag and drop builders operate on the “what you see is what you get” model. That means whatever you see while editing or building your website. It is easy to visualize how your website will look when you build it.
Furthermore, Elementor allows you to do a lot of things. You can create pages and posts that are more unique than regular WordPress themes.
When making your page, Elementor will bring you to a separate interface. This is where you get to work on your posts and pages. As such, you do not need to touch the standard editor that WordPress provides.
You don’t need to know HTML, CSS, PHP or any other programming skills to use this interface. Everything is easy to use, and you can drag and drop it through the user-friendly interface.
Elementor is a flexible plugin. It can be used with whatever current WordPress theme you are using. It can be used to create any page or content layout you can think of.
Elementor works with all types of WordPress themes. So there is no need to worry if your theme will be bugging out since it is not compatible with Elementor.
Elementor’s Features
Elementor looks like it’s a drag-and-drop page builder for WordPress Users.
However, we wouldn’t be discussing Elementor if it is all that Elementor can do.
Aside from being one of the most used and well reviewed page builder plugin in WordPress, Elementor also has the following features:
Content Elements Galore
Elementor, as a web page creator, is quite a strange name. Rather than page building, it brings about images of a monster who uses the elements to vanquish the heroes.
Elementor is not named after any mythical creature or scary monster. Its name is derived from the blocks that are used to build the pages. These blocks are called elements and form the web site.
These are the things that users need to “drag-and-drop” to form their eye popping designs. And through them, the Elementor name is apropos.
Responsive Design
The smart phones were first. Then came internet of things. Now, almost everything can be used to browse the internet. Still, the most common way to browse the Internet would be a debate between the personal computer or laptop versus the smartphones and tablets.
Now, if you are an owner of a webpage who wants the “hits” you should have no cock to pick on that cockfight. You would want both to visit your website. You want your website to look great on any device.
Elementor makes it possible to achieve this. Your website will look great on any device, thanks to its responsive design.
And if you are not satisfied with the default look, there are multiple options provided to allow you to customize and control how it works and looks.
Templates
Elementor is a drag-and-drop builder that makes it easy to create a WordPress page. It will also be no surprise to find people who have no idea where to begin when building a webpage.
These poor souls can be helped by templates. Templates can be used to avoid the “blank page syndrome” that many beginners experience. Elementor provides hundreds of templates that are designed professionally.
These templates will be a good place to start whenever you are starting out for a new web page. Or they can be used as an inspiration to create your own eye popping websites.
Style options
Aside from templates, Elementor also provides style. With Elementor, you can get a lot of detailed style options that allow for pixel-perfect design. You don’t need to know any coding or custom CSS.
Convenience
With its multiple tools, Elementor makes it a lot easier to build your web pages. Some of which include right-click support where you can get help with a click of the mouse. You can also use the quick find tool to help you locate what you need to build your site with Theme Builder.
The Pro version (paid version), allows users to create entire WordPress themes.
Dynamic Content
Dynamic content refers to any digital or online content which changes and updates based upon data, user behavior, and preferences.
Elementor lets you add dynamic content to your pages using custom fields or plugins such as ACF, Pods, and Toolset. This allows the added benefit of having your pages constantly up to date with any relevant changes you want to be reflected.
Popup Builder
The popup builder is another feature that only Pro users can access with Elementor. Popups are small web pages that can be used into whatever you like. They are often used to convert leads.
Elementor’s popup builder allows you to create your popup with the same tools as your webpage builder. You can use the same visual, drag-and-drop interface and the “what you see is what it gives you” interface.
Elementor’s Popup Builder will allow you to create popups as striking as your pages.
WooCommerce Builder
WooCommerce is an open source ecommerce plugin for WordPress. WooCommerce is a plugin for WordPress that allows you to sell products online. Its main draw is for its simplicity to integrate on your website and its customizability.
Elementor allows you to set up an eCommerce store with the WooCommerce plugin. You can create your WooCommerce shop through Elementor using Lementors. You can also include products and integrate them into your design.
Users for Elementor
Elementor can be used by almost anyone. From digital marketers to students. Anybody who plans to create a WordPress website can use the various styles and functions available in Elementor to spice up their pages.
Casual User
Elementor is a great tool for casual users who want to inject some personality and pizazz into their blogs or websites. In fact Elementor is the perfect tool for such a job.
The visual interface makes it easy for casual users, even those with no programming knowledge, to create eye-opening or innovative designs.
For casual users, even the free version is already good to go.
Digital Marketer
Elementor is also great for digital marketers and teams because it allows for lots of marketing opportunities.
It can be used as a drag-and-drop page builder to create sales pages or landing pages if you know how to do that. To really increase your sales, you could combine the plugin with Landing Page friendly plugins.
You can use the Elementor Pro features to create lead forms if you’re serious. These forms are similar to those that focus on landing pages or lead conversion.
These lead forms can be connected to popular email marketing tools. Zapier is one of the most popular integration and automation tools on the internet.
The Popup builder was mentioned earlier. This popup builder allows you to create opt-in, popups. You can place these pop ups anywhere on your site and target them to specific things.
Even the WooCommerce Builder can be used to sell products and services and design your sales pages.
Site Builders
Elementor is the best choice for those who work on websites for clients.
Elementor offers many features that make website building easier and more efficient. The drag and drop feature allows builders an easy way to create a website from scratch. Combine this with the website preview, and you can almost instantly see the results of your work.
There are even themes to make the website building process easier. These themes can also be used to inspire the next website they create. To create the perfect website, they can combine the functionality and aesthetics of all three.
Flexible themes can be used with the plugin by Elementor users to create 100% custom client websites.
However, Elementor allows you to still code.
The Case for Using Elementor
While we know of Elementor’s features and we know who can benefit from using the plugin, we should probably get to know why we should use Elementor in the first place.
First of all, the most basic use of Elementor boils down as a page builder for websites.
Making websites is not an easy task. You might be able to grasp the basics. You might even know which elements to include to make a very functional website.
However, it is still a fact that websites should be unique in order to carve out their own space in the internet. Although this may sound simple, there are many factors that must be considered when creating a website.
Then there is the website navigation, the overall aesthetic, not to mention, the security of your website. To keep visitors and users satisfied with the website’s performance, each of these should be in top condition.
It will require a lot of effort. Now, put yourself in the shoes of a freelancer or a website designer and you will have these problems multiplied tenfold.
You will need to generate and create new ideas for each client you have or every website you build.
These people will find plugins and page builders apps a blessing. There are many features that make website building easier and more intuitive. It will be easier to do the work.
Website designers will need to spend less time tweaking websites based on the preferences of their clients.
It is possible to start from scratch. Many professional-grade templates are available.
This is the core of website builders and webpage builders. They allow the users to have an easier and more accessible time in carving their space in the Internet. Envato Elementor Photo
The Examination of Elementor
The Interface
Of course, using the Elementor plugin requires installation and activation before using it. You can do so through the WordPress Repository.
With that done, you can choose to customize Elementor’s settings or immediately begin creating and designing a website.
The default settings for people just starting out should not be altered. Now we can head over to the pages and open one that we are allowed to edit.
To start editing: On the upper right side of the page, click on “Edit With Elementor”
The dashboard will now have the following parts:
- The Main Canvas where most of the action will take place. Here you can edit and redesign the majority of your websites.
- You can drag the Elementor widgets section from which most of the functions and “apps” for your website to be placed before you place it in the main area of our website.
- Elementor Settings
- Open Elementor Widgets
- Global Settings
- Revision History
- Switch View. Switch View. This is where you can switch between different views of how your website will appear on different devices (desktop/tablet, mobile).
- Preview Changes
- Publish
This interface allows you to choose what you want for your website. You can either start from scratch. Edit an existing webpage. To get started, you can use a template. Envato Elementor Photo
Elementor Structure Hierarchy
Before you can truly begin creating websites in Elementor, you need to understand how it works. In this case, you need to get a grip of how the website elements in Elementor work as well as how they work with each other.
Elementor may be a drag-and-drop builder that can seem chaotic at first glance. However, there is actually a structure to this “madness”. Understanding this structure is key to effective website building (aside from just copying a template.)
Every page built with Elementor contains sections and columns
Sections can be described as rows. Each section is the basis of the page. You can add a background in a section, change its sizing, and do more customizations. Sections hold widgets and columns. They basically hold all the elements together.
Columns meanwhile divide the sections. Each column can be customized and controlled individually, just like the sections. Each column is home to multiple content or widgets. As such, you can make each column on a section different from each other.
As for the content and widgets, these are the smallest elements in a website. This is basically the toppers of your website. The function of your website will depend on the widgets and its personality will depend on the content. These widgets can be customized and styled.
Pre-made Templates
While they are not necessary in creating web pages (you can always make them from scratch) , having pre-made templates is always a godsend. Not only do they make your work easier and faster, they are also a source of lots and lots of inspiration.
Elementor offers professionally designed templates that you can use on your website. Each template can be used as-is or modified to fit your needs.
How many templates does Elementor offer its users? Elementor offers 150 templates to free users. Pro users have three hundred more templates available to them.
Then there are the Elementor Kits. These are “design kits” that consist of a collection of templates. These templates have a common design or are generally uniform. These templates are great for creating websites with a single design theme.
Elementor’s template collection contains both pre-made templates as well as Elementor kit kits. This library holds most of all common page templates for different purposes. You might think of a website page and find the information you are looking for. Envato Elementor Photo
There are pages for contact pages, about pages, landing pages, and niches. restaurants, hotels, resorts etc.) Portfolios and teampages are also available.
The library gives and receives. If you created a web page that you think you really are satisfied with, you can export them as a template and you will be able to reuse them at the drop of a hat.
This makes it easy to choose a design when you are building another page that shares design or function elements from your previous pages. You can even share them to the greater community online.
Elementor allows you to design a page from scratch
Elementor lets you create and design your website from scratch or with a pre-existing template. While it is easier to build one from a template, it is still worthwhile to learn how to build one from scratch.
We can see the effectiveness of the Elementor plugin’s functions by looking at it.
To begin:
- Open a blank page and click “Edit With Elementor”
- You will see a “+” button. To add a new section, click on the button.
- You will be presented with a page that has a selection of sections in it. Pick the one most suited to your needs. Preferably the one with enough columns for your needs.
- Now that you have your sections, you can start picking your widgets in the Elementor drag and drop them to your columns where you want to place them.
- Once you’re satisfied with the placement of your elements, you can modify them in the Content and Style sections. A good idea is to play around with the options until you find out which styles fits for you. Envato Elementor Photo
Editing a Pre-Existing Page in Elementor to Suit your Design
Now that we’ve learned how to design web pages from scratch with Elementor, it is time to look at the process of editing rather than building one from a pre-existing page. Pre-existing pages can come from a variety of sources.
These templates can be taken from your saved pages. You can find many templates in Elementor’s library. They can also be templates you have imported into Elementor.
It doesn’t matter what source you use, editing a page from a pre-built webpage is much easier than building it from scratch.
Let’s get on with it.
- Adding in a new widget is the same as doing it from scratch. You just take the widget you want to use from the Elementor Panel and then drag it to where you want to place it on the page.
- You can also arrange widgets in the visual preview by dragging them and dropping them to the new place.
- Editing text from content boxes is just as simple. Simply click on the box to open it and then enter the text you desire on the visual preview.
- You can always add sections or columns. This is particularly useful if you need to create new layouts of your widgets.
- By clicking on the widgets, you can modify them in the same way as text. In the case of widgets, it will open the appropriate setting in the sidebar. This is divided into three tabs: Content, Style, and Advanced. These settings can be adjusted until you find the right setting. Envato Elementor Photo
The Price of Elementor
With all the features elementor provides its users, it seems too good to be true that it is just a free plugin. You heard it correctly. Elementor is completely free
You might have noticed that the Pro version is mentioned. It is true that there is a Pro version. However, you don’t really need to go pro to enjoy almost all of Elementor’s benefits and features.
You can get Elementor’s main plugin via the official WordPress repository. It is entirely free and no hidden costs or signups and registrations are needed. If you wish to upgrade to Pro, this plugin will be required.
Speaking of the Pro edition. There are currently four plans. Each of these plans adds more benefits and features. You will get a different amount of Pro Website Activation depending on the plan you choose.
The plan are as follows:
Essential Plan | Expert Plan | Studio Plan | Agency Plan |
$49 per Year | $199 per Year | $299 per year (1st year only).
$499 |
$999 per Year |
1 Pro Website Activation
100+ Basic and Pro Widgets
More than 300+ Pro and Basic Templates
60+ Pro Website Kits
Theme Builder
WooCommerce Store Builder
Landing Page Builder
Premium Support |
25 Pro Website Activations
100+ Basic and Pro Widgets
More than 300+ Pro and Basic Templates
60+ Pro Website Kits
Theme Builder
WooCommerce Store Builder
Landing Page Builder
Premium Support
Elementor Expert Profile |
100 Pro Website Activations
100+ Basic and Pro Widgets
300+ Basic and Pro Templates
60+ Pro Website Kits
Theme Builder
WooCommerce Store Builder
Landing Page Builder
VIP Support
Elementor Expert Profile |
1000 Pro Website Activations
100+ Basic and Pro Widgets
More than 300+ Pro and Basic Templates
60+ Pro Website Kits
Theme Builder
WooCommerce Store Builder
Landing Page Builder
VIP Support
Elementor Expert Profile |
The case for going pro
There is a great debate if when talking about going Pro with Elementor. Many people struggle to pay for a service that offers 90% of the benefits it could offer for free. To be honest, this actually boils down to what Elementor Pro offers.
Elementor Pro offers many other benefits, in addition to the ones mentioned above. This include: Envato Elementor Photo
- 50+ Additional content elements or modules
- Additional page templates available in 300+
- A theme builder (which allows you to change headers and footers for your current theme)
- WooCommerce Builder allows you to rebuild WooCommerce Product Pages
- Popup Builder (which allows you create popups and then integrate them with an on-opt-in form, some offers or discounts).
- Visual form builder that can be integrated with many popular marketing tools
- Global widgets that can be used through the website (even not on the same page)
- Add custom CSS to any Elementor Blocks for further customization
- Deploying Elementor elements in sidebars and widgets
If you think these additional features are enough, or if you need some of these features for your webpage, you should definitely go for Elementor’s Pro Version. Envato Elementor Photo
The Pros and Cons of Elementor
Pros
- Elementor’s core product is completely free. Elementor is free to use, unlike many plugins.
- There are plenty of features to use for creating your webpage. These features are also very simple to use.
- It allows users to build custom web pages and page layouts with eye-popping design that may not be accessible in your basic theme or on WordPress’ basic builder.
- The drag and drop builder removes the need for HTML, CSS, or PHP skills. No Coding is Required when you got Elementor by your side
- The “What you see, is what you get” approach makes it simple to build your website. This can save a lot of time.
- Elementor pages are all responsive. They even allow you to view how they would look on mobile, desktop, or tablet as you are building your website.
- The plugin provides detailed settings for all alignments, margins, and padding values. All details can be fine tuned.
Cons
- Sometimes, the custom styling to links does not always go as intended.
- Sometimes you may need to stick with Elementor’s default typography or color settings.
- It can be difficult to correct misaligned elements, particularly when it comes to their margin values. This is because most blocks, columns, and content elements have their own margin settings.
- Elementor can slow down your website’s overall speed, according to some users. Envato Elementor Photo
The Verdict for Elementor
Elementor is an excellent page builder. Elementor has everything you need to build a simple page. It caters to both beginners and veteran page builder alike. You get all its features at a low price.
So if you are looking for a drag and drop page builder plugin for WordPress, you will never go wrong with Elementor.
I would even go far as to say that the developers of Elementor have struck themselves gold and never really let go since then. Given Elementors age, it is amazing that they are still among the top choices today.
Common Questions about Elementor
Is Elementor compatible with WordPress themes?
Elementor works with all themes provided they adhere to the WordPress Codex coding standards.
Does Elementor Work with other WordPress plugins
Elementor works with almost all WordPress plugins.
You might have an incompatibility problem. Elementor can help you to find and fix it.
What is Elementor Pro?
Elementor Pro, the advanced version of Elementor, is available.
It is not free, unlike regular Elementor. It adds many features and completes the tools web designers need to create a professional website. Envato Elementor Photo
Why is there a discount for the Studio subscription of Elementor Pro?
Elementor simply wants to offer a lower entry price point for their studio plan.
This is a great deal at 40% off However, this only applies for one year. During renewal users will have to pay the regular, full price of the Studio plan.
How do I pay for Elementor Pro?
Elementor Pro can be paid for using Stripe, PayPal or any other credit card.
Is there a Demo Version for Elementor Pro? Envato Elementor Photo
There is no Demo version for Elementor Pro.
They do have a 30-day refund policy which allows you to cancel your pro plan and get a full refund. If you are interested in the Pro version of Elementor Pro, you can pay for it and then use it for one month to decide if it is worth keeping.