WordPress is the most well-known website platform. When talking about Content management systems alone, WordPress owns 60.8% of the market share. That is how ubiquitous and gigantic WordPress is.
WordPress powers 14.7% of the top websites in the world. WordPress is the only reason that Time Magazine, Sony Music and The Harvard Gazette, as well as Microsoft News, function. It goes without saying that the internet would be a different landscape if it weren’t for WordPress.
Now WordPress is just a very simple site builder, it takes a lot of work to create a website in the levels of the bigger ones like Microsoft news and Time Magazine. Without the know-how, it would be very difficult to make a website that is as functional or as elegant as those.
Enter Plug-ins. WordPress plugins can be described as pieces of software you “plug in” to your WordPress website. These plugins will enhance or add functionality to your WordPress site. Through plugins, you can make your website into anything you can imagine.
This is the reason why plugins can be considered as the beating heart of WordPress. They are vital to the function of WordPress. Plugins are so baked into the WordPress environment that the WordPress Plugin Directory features about 55,000+ plugins.
Some are free and some are paid. Some of these plug-ins are easy to use, and others take a while of getting used to. One notable plug in is the page builder plug in called Elementor.
For those of you who prefer a more visual experience, here is a video review of Pink1472’s Youtube channel. You can still read our article to get an overview of Elementor.
A Quick Look on Elementor How To Add Background Video In Elementor
To begin with, Elementor is a drag-and-drop page builder plugin for WordPress. Page builders are a tool that allows users to build websites from scratch.
Elementor is not new, however. Since its release in mid-2016, Elementor has been in the WordPress Plugin Library. It quickly became one of the most popular visual page builders in WordPress. It has not slowed down since then.
Even today, Elementor continues to grow and evolve at a rapid pace, keeping up with the newest technologies.
Since it is a drag-and-drop builder. Elementor is easy to use, even for people just starting to build websites. Drag and drop website elements onto your workspace is the most common part of Elementor.
Drag and drop builders work on the principle that “what you see, is what you get”. This means that you can see what you create while building or editing your website. This makes it easy to imagine how your website would look as you are building it.
Elementor also allows you to do many things. It gives you the ability to create posts and pages that are unique and more eye-oppoing than the standard post or page templates from a regular WordPress theme.
Elementor will take you to a different interface when you create your page. Here you can work on your pages and posts. You don’t need to use the standard editor WordPress offers.
This interface also does not require you to have any HTML, CSS, PHP, or any coding skills. As stated above, everything is drag and drop and done through a handy user-facing interface.
Elementor is also a very flexible plugin. It can be used with whatever current WordPress theme you are using. It can be used to create any page or content layout you can think of.
Elementor even works on all kinds of WordPress themes. So there is no need to worry if your theme will be bugging out since it is not compatible with Elementor.
The Features of Elementor
Elementor looks like it’s a drag-and-drop page builder for WordPress Users.
We wouldn’t discuss Elementor, however, if that is all Elementor can do.
Aside from being one of the most used and well reviewed page builder plugin in WordPress, Elementor also has the following features:
Content Elements Galore
Elementor, as a web page creator, is quite a strange name. Rather than page building, it brings about images of a monster who uses the elements to vanquish the heroes.
Elementor is not named after any mythical creature or scary monster. Its name is derived from the blocks that are used to build the pages. These blocks are the so-called elements that form the web page.
These are the items that users “drag-and drop” to create eye-popping designs. And through them, the Elementor name is apropos.
Responsive Design
The smart phones were first. Then came the Internet of things. The internet can now be accessed by almost any device. The most popular way to browse the internet is still via a personal computer or laptop, rather than using smartphones and tablets.
Now, if you are an owner of a webpage who wants the “hits” you should have no cock to pick on that cockfight. You would want both to visit your website. As such, you would want your site to look the best it can no matter the device being used.
Elementor makes it possible to achieve this. With its responsive design that is turned on by default, your website will look optimized no matter which gadget your viewer is using.
You can also customize the look and function of your browser to suit your needs.
Templates
With a drag and drop builder like Elementor, it would not be a surprise if there are people trying to build a WordPress page who do not know a thing about code. It will also be no surprise to find people who have no idea where to begin when building a webpage.
These poor souls can be helped by templates. Templates can help avoid the blank page syndrome that most beginners suffer from. Elementor offers hundreds of professionally designed templates.
These templates will be a good place to start whenever you are starting out for a new web page. These templates can also be used to inspire you in creating your own unique websites.
Style options
Elementor offers style as well as templates. With Elementor, you can get a lot of detailed style options that allow for pixel-perfect design. What’s more is you do not need to know custom CSS or any coding at all.
Convenience
With its multiple tools, Elementor makes it a lot easier to build your web pages. Some of which include right-click support where you can get help with a click of the mouse. You can also use the quick find tool to help you locate what you need to build your site with Theme Builder.
The Pro version (paid version), allows users to create entire WordPress themes.
Dynamic Content
Dynamic content is defined as any digital or online content that changes and updates based on data, user behavior and preferences.
Elementor allows you to add dynamic content from custom fields and plugins like ACF, Pods and Toolset. This allows the added benefit of having your pages constantly up to date with any relevant changes you want to be reflected.
Popup Builder
The popup builder is another feature that only Pro users can access with Elementor. Popups can be made into any web page you wish. More often than not, they are used for lead conversion.
Elementor’s popup builder allows you to create your popup with the same tools as your webpage builder. This includes the same visual, drag and drop interface as well as the what you see is what you get interface.
With Elementor’s popup builder, you are sure to create popups that are as visually impressive as your page.
WooCommerce Builder
WooCommerce is an open-source ecommerce plugin for WordPress. WooCommerce’s target is usually small to large online merchants. Its primary draw is its ease of integration on your site and its customizability.
This customizability extends even to Elementor which allows users to create an eCommerce store using the WooCommerce plugin. Through Elementor you can design your WooCommerce shop using Lementors. You can even include products and integrate it in your design.
The Users for Elementor
Anyone can use Elementor. Digital marketers, students and everyone in between. Anybody who plans to create a WordPress website can use the various styles and functions available in Elementor to spice up their pages.
Casual User
Elementor is a great tool for casual users who want to inject some personality and pizazz into their blogs or websites. Elementor is the ideal tool to do this job.
Using the visual interface, it would be very easy for casual users to create groundbreaking or eye-opening designs even without using technical knowledge like coding, custom CSS or whatever programming language available.
Even the free version is good enough for casual users.
Digital Marketer
Elementor is also great for digital marketers and teams because it allows for lots of marketing opportunities.
It can be used as a drag-and-drop page builder to create sales pages or landing pages if you know how to do that. You could even combine the plugin with Landing page friendly plugins to really hone in on your sales.
If you want to get serious, you can avail of the Elementor Pro features that allow you to create lead forms. These forms are not far from those plugins that focus more on lead conversion or landing pages.
These lead forms can be connected to popular email marketing tools. Zapier is one of the most popular integration and automation tools on the internet.
One feature discussed earlier is the Popup builder.This popup builder is perfect to create opt-in popups. These popups can be placed anywhere on your website and targeted to specific items.
Even the WooCommerce Builder can be used to sell products and services and design your sales pages.
Site Builders
Elementor is the best choice for those who work on websites for clients.
Elementor offers many features that make website building easier and more efficient. The drag and drop feature allows builders an easy way to create a website from scratch. Combine this with the website preview, and you can almost instantly see the results of your work.
There are even themes to make the website building process easier. These themes can also be used to inspire the next website they create. They can use the aesthetics, functionality, form, or any combination of the above to build the perfect website.
Flexible themes can be used with the plugin by Elementor users to create 100% custom client websites.
But if you want to code, Elementor still allows you to do that.
The Case for Using Elementor
We know about Elementor’s features, and we also know who can benefit from the plugin. But we need to understand why Elementor is so important.
First of all, the most basic use of Elementor boils down as a page builder for websites.
It isn’t easy to create websites. Sure, you might know the basics. You might even know which elements to include to make a very functional website.
However, it is still a fact that websites should be unique in order to carve out their own space in the internet. Although this may sound simple, there are many factors that must be considered when creating a website.
Website navigation and aesthetics are important, as well as security. To keep visitors and users satisfied with the website’s performance, each of these should be in top condition.
It will require a lot of effort. Now, put yourself in the shoes of a freelancer or a website designer and you will have these problems multiplied tenfold.
For each new client or new website you build, you will need to create and generate newer ideas to make it unique.
Plugins and page builder apps are a godsend for these people. With lots of features to make the website building process more accessible and easier to use. It will be easier to do the work.
Website designers will need to spend less time tweaking websites based on the preferences of their clients.
Even starting from scratch can be a thing of the past. Thanks to the multiple professional grade templates available for use.
This is the core of website builders and webpage builders. They make it easier and more accessible for users to carve their own space on the Internet. How To Add Background Video In Elementor
The Examination of Elementor
The Interface
The Elementor plugin must be activated before it can be used. You can do so through the WordPress Repository.
With that done, you can choose to customize Elementor’s settings or immediately begin creating and designing a website.
The default settings for people just starting out should not be altered. We can now go to the pages and edit any that we want.
Click on the “Edit with Elementor” button in the upper right corner of the page to begin editing
The dashboard will now have the following parts:
- This is the Main Canvas, where the majority of the action will occur. Here you can edit and redesign the majority of your websites.
- The Elementor widgets area where most of the “apps” and functions for your website can be dragged from before putting it in the main working area of our website
- Elementor Settings
- Open Elementor Widgets
- Global Settings
- Revision History
- Switch View. where you can switch between views on how your website will look like on different gadgets (desktop, tablet, or mobile)
- Preview Changes
- Publish
From this interface, you can choose what to do with your website. You can either start from scratch. You can edit a pre-existing webpage. You can even use a template to get you started with your work. How To Add Background Video In Elementor
Elementor Structure Hierarchy
Understanding how Elementor works is essential before you can create websites. This is where you will need to understand how Elementor works and how they interact with one another.
Elementor may be a drag-and-drop builder that can seem chaotic at first glance. However, there is actually a structure to this “madness”. This structure is essential for effective website building, and not just copying a template.
Every page built with Elementor contains sections and columns
Sections are essentially rows. Each section is the foundation of the page. You can add a background in a section, change its sizing, and do more customizations. Sections hold widgets and columns. They basically hold all the elements together.
The sections are divided by columns. Each column can be customized and controlled individually, just like the sections. Each column can be home to multiple widgets or content. As such, you can make each column on a section different from each other.
These are the smallest elements of a website. This is basically the toppers of your website. Your website’s function will be determined by the widgets, while its personality will be determined by the content. These widgets can be customized and styled.
Pre-made templates
Although they aren’t necessary for creating web pages, you can still make them from scratch. However, pre-made templates are always a blessing. Not only do they make your work easier and faster, they are also a source of lots and lots of inspiration.
Elementor provides you with professionally designed pre-made templates you can use for your page. Each template can be used as-is or modified to fit your needs.
So how many templates do Elementor provide its users? Elementor offers 150 templates to free users. Pro users have three hundred more templates available to them.
Then there are the Elementor Kits. These are “design kits” that consist of a collection of templates. These templates have a common design or are generally uniform. These kits are perfect for crafting whole websites that carry a singular vision on its design aspect.
Both the pre-made templates and the Elementor kits are available on Elementor’s template library. This library holds most of all common page templates for different purposes. You might think of a website page and find the information you are looking for. How To Add Background Video In Elementor
They have a selection of pages for about pages, contact pages, homepages, landing pages and their various niches (i.e. restaurants, hotels, resorts etc.) Portfolios and teampages are also available.
The library gives and receives. You can export web pages that you are happy with to a template so you can reuse them whenever you want.
This makes it easy to choose a design when you are building another page that shares design or function elements from your previous pages. These designs can be shared to the wider community online.
Elementor allows you to design a page from scratch
Elementor lets you create and design your website from scratch or with a pre-existing template. Although it’s easier to use a template to create one, it is worth learning how to make one yourself.
We can see the effectiveness of the Elementor plugin’s functions by looking at it.
To begin:
- Open a blank page and click “Edit With Elementor”
- There will be a “+” button. To add a new section, click on the button.
- A page will appear with a variety of sections. Pick the one most suited to your needs. Preferably the one with enough columns for your needs.
- Once you have created your sections, you are able to drag and drop your widgets from the Elementor to the columns you wish to place.
- Once you’re satisfied with the placement of your elements, you can modify them in the Content and Style sections. It is a good idea to experiment with the different options until you find the style that suits you best. How To Add Background Video In Elementor
Editing an Existing Page in Elementor To Suit Your Design
After learning how to create web pages with Elementor from scratch, we can now look at editing instead of building one from an existing page. Pre-existing pages can come from a variety of sources.
They can come from your own saved pages. Some can come front he dozens of templates available from Elementor’s library. They can also be templates you have imported into Elementor.
No matter the source, one thing is true: Editing a webpage from a pre-built page is a lot easier than building one from scratch.
Let’s get on with it.
- It is easy to add a new widget. You just take the widget you want to use from the Elementor Panel and then drag it to where you want to place it on the page.
- Rearranging widgets on the visual preview is also done by dragging the said widget and dropping it to the new location of where you want to place it.
- Editing text from content boxes is just as simple. Simply click on the box to open it and then enter the text you desire on the visual preview.
- You can always add sections or columns. This is especially useful when you want to create new layouts for your widgets.
- By clicking on the widgets, you can modify them in the same way as text. In the case of widgets, it will open the appropriate setting in the sidebar. This section is broken down into three tabs: Style, Content, and Advanced. These settings can be adjusted until you find the right setting. How To Add Background Video In Elementor
The Price of Elementor
With all the features elementor provides its users, it seems too good to be true that it is just a free plugin. Yep, you heard it right. Elementor is completely free
You might have noticed that the Pro version is mentioned. It is true that there is a Pro version. To enjoy most of Elementor’s features and benefits, however, you don’t need to be a pro.
You can get Elementor’s main plugin via the official WordPress repository. It is entirely free and no hidden costs or signups and registrations are needed. You will also need this main plugin if you want to go Pro.
Speaking of the Pro edition. There are currently four plans. Each plan has more features and benefits. You will get a different amount of Pro Website Activation depending on the plan you choose.
These are the details of the plan:
| Essential Plan | Expert Plan | Studio Plan | Agency Plan |
| $49 per Year | $199 per Year | $299 per Year (1st year only)
$499 |
$999 per Year |
| 1 Pro Website Activation
More than 100+ basic and pro widgets
300+ Basic and Pro Templates
60+ Pro Website Kits
Theme Builder
WooCommerce Store Builder
Landing Page Builder
Premium Support |
25 Pro Website Activations
100+ Basic and Pro Widgets
More than 300+ Pro and Basic Templates
60+ Pro Website Kits
Theme Builder
WooCommerce Store Builder
Landing Page Builder
Premium Support
Elementor Expert Profile |
100 Pro Website Activations
More than 100+ basic and pro widgets
More than 300+ Pro and Basic Templates
60+ Pro Website Kits
Theme Builder
WooCommerce Store Builder
Landing Page Builder
VIP Support
Elementor Expert Profile |
1000 Pro Website Activations
More than 100+ basic and pro widgets
More than 300+ Pro and Basic Templates
60+ Pro Website Kits
Theme Builder
WooCommerce Store Builder
Landing Page Builder
VIP Support
Elementor Expert Profile |
The case for going pro
There is a great debate if when talking about going Pro with Elementor. A lot of people find it hard to reconcile paying for a service that already offers 90% of what it can do for free. To be honest, this actually boils down to what Elementor Pro offers.
Elementor Pro offers many other benefits, in addition to the ones mentioned above. This include: How To Add Background Video In Elementor
- 50+ Additional content elements or modules
- Additional page templates available in 300+
- You can create a theme using the theme builder.
- WooCommerce Builder allows you to rebuild WooCommerce Product Pages
- Popup builder (which allows you to build popups and integrate them with either an on opt-in form or some offers or discounts)
- Visual form builder that can be integrated with many popular marketing tools
- Global widgets that can be used through the website (even not on the same page)
- Add custom CSS to any Elementor Blocks for further customization
- Sidebar widgets and widgets can be used to deploy Elementor elements
You can choose Elementor Pro Version if you don’t think these extra features are sufficient or you require some of these features on your website. How To Add Background Video In Elementor
The Pros and Cons of Elementor
Pros
- Elementor’s core product is completely free. Unlike most plugins, you do not need to get the Professional plan in order to get the most out of Elementor
- You have many options to create your website. These features are also very simple to use.
- It allows users to build custom web pages and page layouts with eye-popping design that may not be accessible in your basic theme or on WordPress’ basic builder.
- The drag and drop builder removes the need for HTML, CSS, or PHP skills. No Coding is Required when you got Elementor by your side
- Chooses the “What you see is what you get” approach, makes it easy for you to build your website without switching to previews. This approach can help you save time.
- Elementor pages are all responsive. You can even see how your pages would look on mobile, tablet, and desktop while you build your website.
- The plugin provides detailed settings for all alignments, margins, and padding values. You can literally fine tune all details of your page.
Cons
- Sometimes the links’ custom styling doesn’t always work as expected.
- Sometimes you may need to stick with Elementor’s default typography or color settings.
- It can be difficult to correct misaligned elements, particularly when it comes to their margin values. This is because most blocks, columns, and content elements have their own margin settings.
- Some people have observed that Elementor can sometimes slow down the overall speed of your website. How To Add Background Video In Elementor
The Verdict on Elementor
Elementor is an excellent page builder. Elementor has everything you need to build a simple page. It caters to both beginners and veteran page builder alike. What’s more is that you get all of its features for the low low price of free.
So if you are looking for a drag and drop page builder plugin for WordPress, you will never go wrong with Elementor.
I’d even say that Elementor’s developers have made a fortune and have not stopped trying since. It is incredible that Elementors are still one of the top choices today, given their age.
Common Questions about Elementor
Is Elementor compatible with WordPress themes?
Elementor works with all themes provided they adhere to the WordPress Codex coding standards.
Does Elementor Work with other WordPress plugins
Elementor works with almost all WordPress plugins.
There might be some incompatibility issue here and there, but you can report these incidents to Elementor’s support for them to locate and find a solution about the issue.
What is Elementor Pro?
Elementor Pro is the more advanced version of Elementor.
Unlike regular Elementor, it is not free. However, it adds a lot of features and completes the needed tools that web creators need to build a professional, pixel perfect website. How To Add Background Video In Elementor
Why is there a discount for the Studio subscription of Elementor Pro?
Elementor wants to provide a studio plan at a lower price.
At 40% discount, this is a fantastic deal. However, this only applies for one year. During renewal, Studio plan users will be required to pay the full price.
How do I pay for Elementor Pro?
The folks at Elementor access Stripe, PayPal, or any credit card to pay for Elementor Pro.
Is there a Demo Version of Elementor Pro available? How To Add Background Video In Elementor
Elementor Pro does not have a Demo version.
They do have a 30-day refund policy which allows you to cancel your pro plan and get a full refund. So if you want to try the Pro version, the best thing to do would be pay for Elementor Pro, try it for a month, then decide if you want to keep it or not.