Among website platforms, WordPress is probably the most famous. WordPress holds 60.8% market share in Content management systems. This is how widespread and massive WordPress is.
WordPress powers 14.7% of the top websites in the world. Time Magazine, Sony Music, The Harvard Gazette and even Microsoft News itself only function due to WordPress. It goes without saying that the internet would be a different landscape if it weren’t for WordPress.
Now WordPress is just a very simple site builder, it takes a lot of work to create a website in the levels of the bigger ones like Microsoft news and Time Magazine. It would be difficult to create a website as functional and elegant without the necessary know-how.
Enter Plug-ins. WordPress plugins can be described as pieces of software you “plug in” to your WordPress website. These pieces of software will then add new functionality or enhance functionality on your WordPress site. Plugins allow you to transform your website into any type of thing you can think of.
Plugins are the heartbeat of WordPress. They are essential to maintain and enhance its function. WordPress plugins are so embedded in the WordPress environment, that there are over 55,000 plugins listed on the WordPress Plugin Directory.
Some of them are free, some are not. Some plug-ins are simple to use while others require some time to get used to. One notable plug in is the page builder plug in called Elementor.
For those of you who prefer a more visual experience, here is a video review of Pink1472’s Youtube channel. You can still read our article to get an overview of Elementor.
A Quick Look on Elementor How To Add Links In Image Captions And Elementor Lightbox In WordPress
Elementor, a drag-and drop page builder plugin for WordPress, is the first. As the name suggests, page builders help users build their websites from the ground up.
That said, Elementor is nothing new. It has been available in the WordPress Plugin Library since it was released in mid-2016. It quickly became one of the most popular visual page builders in WordPress. From there, it hasn’t stopped and rested on its laurels.
Even today, Elementor continues to grow and evolve at a rapid pace, keeping up with the newest technologies.
Since it is a drag-and-drop builder. Elementor is very easy to use for those just beginning to build their websites. Drag and drop website elements onto your workspace is the most common part of Elementor.
Drag and drop builders work on the principle that “what you see, is what you get”. That means whatever you see while editing or building your website. This makes it easy to imagine how your website would look as you are building it.
Elementor also allows you to do many things. It gives you the ability to create posts and pages that are unique and more eye-oppoing than the standard post or page templates from a regular WordPress theme.
When making your page, Elementor will bring you to a separate interface. This is where you get to work on your posts and pages. You don’t need to use the standard editor WordPress offers.
You don’t need to know HTML, CSS, PHP or any other programming skills to use this interface. As stated above, everything is drag and drop and done through a handy user-facing interface.
Elementor is also a very flexible plugin. It can be used with whatever current WordPress theme you are using. It can be used to create any page or content layout you can think of.
Elementor even works on all kinds of WordPress themes. Elementor is compatible with all themes, so there’s no reason to be concerned if your theme isn’t compatible.
Elementor’s Features
At first glance, Elementor is what it says it is, a drag and drop page builder for WordPress User to make their pages without using a code.
However, we wouldn’t be discussing Elementor if it is all that Elementor can do.
Aside from being one of the most used and well reviewed page builder plugin in WordPress, Elementor also has the following features:
Content Elements Galore
Elementor, as a web page creator, is quite a strange name. It is not page building. Instead, it creates images of a monster that uses the elements to defeat the heroes.
Elementor is not named after any mythical creature or scary monster. It is named after the building blocks users use to build out the page. These blocks are the so-called elements that form the web page.
These are the items that users “drag-and drop” to create eye-popping designs. These are the Elementor names.
Responsive Design
The smart phones were first. Then came internet of things. The internet can now be accessed by almost any device. The most popular way to browse the internet is still via a personal computer or laptop, rather than using smartphones and tablets.
If you’re the owner of a website and want to get “hits”, you shouldn’t be allowed to pick on any cockfight. You would want both to visit your website. As such, you would want your site to look the best it can no matter the device being used.
Elementor allows you to do just that. With its responsive design that is turned on by default, your website will look optimized no matter which gadget your viewer is using.
And if you are not satisfied with the default look, there are multiple options provided to allow you to customize and control how it works and looks.
Templates
Elementor is a drag-and-drop builder that makes it easy to create a WordPress page. It will also be no surprise to find people who have no idea where to begin when building a webpage.
These poor souls can be helped by templates. Templates can be used to avoid the “blank page syndrome” that many beginners experience. Elementor offers hundreds of professionally designed templates.
These templates are a great place to start when you’re creating a new website. Or they can be used as an inspiration to create your own eye popping websites.
Style options
Aside from templates, Elementor also provides style. Elementor offers many options for customizing your design to make it pixel perfect. You don’t need to know any coding or custom CSS.
Convenience
Elementor’s many tools make it easy to create web pages. You can access right-click support to get assistance with just a mouse click. You can also use the quick find tool to help you locate what you need to build your site with Theme Builder.
The Pro version (paid version) even allows users to design entire WordPress themes.
Dynamic Content
Dynamic content refers to any digital or online content which changes and updates based upon data, user behavior, and preferences.
Elementor lets you add dynamic content to your pages using custom fields or plugins such as ACF, Pods, and Toolset. This allows the added benefit of having your pages constantly up to date with any relevant changes you want to be reflected.
Popup Builder
The popup builder is another feature that only Pro users can access with Elementor. Popups can be made into any web page you wish. They are often used to convert leads.
Elementor’s Popup Builder allows you to design your popup using the same tools given for your webpage builder. This includes the same visual, drag and drop interface as well as the what you see is what you get interface.
With Elementor’s popup builder, you are sure to create popups that are as visually impressive as your page.
WooCommerce Builder
WooCommerce is an open-source ecommerce plugin for WordPress. WooCommerce is a plugin for WordPress that allows you to sell products online. Its primary draw is its ease of integration on your site and its customizability.
This customizability extends even to Elementor which allows users to create an eCommerce store using the WooCommerce plugin. Through Elementor you can design your WooCommerce shop using Lementors. You can also include products and integrate them into your design.
Users for Elementor
Elementor can be used by almost anyone. Digital marketers, students and everyone in between. Anyone who has plans in creating a web page through WordPress, can spice up their pages through the different functions and styles available in Elementor.
Casual User
Casual users looking for a way to add pizazz and personality in their personal websites or blogs can use Elementor. Elementor is the ideal tool to do this job.
The visual interface makes it easy for casual users, even those with no programming knowledge, to create eye-opening or innovative designs.
Even the free version is good enough for casual users.
Digital Marketer
Elementor is also great for digital marketers and teams because it allows for lots of marketing opportunities.
As a drag and drop page builder, it can be used to create a sales page or a potential landing page if you understand how to make those. To really increase your sales, you could combine the plugin with Landing Page friendly plugins.
You can use the Elementor Pro features to create lead forms if you’re serious. These forms are similar to those that focus on landing pages or lead conversion.
You can even connect these lead forms to popular email marketing services. Zapier is one of the most popular integration and automation tools on the internet.
One feature discussed earlier is the Popup builder.This popup builder is perfect to create opt-in popups. These popups can be placed anywhere on your website and targeted to specific items.
The WooCommerce Builder can also be used to design sales pages and sell products.
Site Builders
Elementor is the best choice for those who work on websites for clients.
Elementor has plenty of features to make website building an easier and more streamlined process. Drag and drop allows builders to quickly create a website. This feature can be combined with the website preview to almost instantly see the results.
You can even choose themes to simplify the process of building websites. These themes can also be used to inspire the next website they create. They can use the aesthetics, functionality, form, or any combination of the above to build the perfect website.
Elementor users can even use the plugin in conjunction with flexible themes to build 100% custom client sites without even touching code.
But if you want to code, Elementor still allows you to do that.
Elementor: The Case
We know about Elementor’s features, and we also know who can benefit from the plugin. But we need to understand why Elementor is so important.
Elementor is a page builder that creates websites.
It isn’t easy to create websites. Sure, you might know the basics. It is possible that you even know what elements are needed to create a functional website.
It is still a fact websites must be unique to make their place in the internet. This might sound like an easy task, but there are a lot of factors to consider when maintaining a website.
Then there is the website navigation, the overall aesthetic, not to mention, the security of your website. To keep visitors and users satisfied with the website’s performance, each of these should be in top condition.
Doing so will take a lot of work. Now, put yourself in the shoes of a freelancer or a website designer and you will have these problems multiplied tenfold.
For each new client or new website you build, you will need to create and generate newer ideas to make it unique.
Plugins and page builder apps are a godsend for these people. With lots of features to make the website building process more accessible and easier to use. Work will take less time to consume.
Website designers will need to spend less time tweaking websites based on the preferences of their clients.
It is possible to start from scratch. Thanks to the multiple professional grade templates available for use.
And that is the main crux of website and webpage builders. They allow the users to have an easier and more accessible time in carving their space in the Internet. How To Add Links In Image Captions And Elementor Lightbox In WordPress
The Examination of Elementor
The Interface
Of course, using the Elementor plugin requires installation and activation before using it. You can do so through the WordPress Repository.
With that done, you can choose to customize Elementor’s settings or immediately begin creating and designing a website.
For people who are just starting out, the default starting settings should not be changed. Now we can head over to the pages and open one that we are allowed to edit.
Click on the “Edit with Elementor” button in the upper right corner of the page to begin editing
This will bring about the dashboard that has the following parts:
- The Main Canvas where most of the action will take place. This is where you will edit and redesign most of your websites look
- You can drag the Elementor widgets section from which most of the functions and “apps” for your website to be placed before you place it in the main area of our website.
- Elementor Settings
- Open Elementor Widgets
- Global Settings
- Revision History
- Switch View. Switch View. This is where you can switch between different views of how your website will appear on different devices (desktop/tablet, mobile).
- Preview the Changes
- Publish
This interface allows you to choose what you want for your website. You have two options: you can start from scratch. Edit an existing webpage. You can even use a template to get you started with your work. How To Add Links In Image Captions And Elementor Lightbox In WordPress
Elementor Structure Hierarchy
Understanding how Elementor works is essential before you can create websites. This is where you will need to understand how Elementor works and how they interact with one another.
Sure, Elementor might offer a drag and drop builder, which at first glance can make it a chaotic and free builder. However, there is actually a structure to this “madness”. This structure is essential for effective website building, and not just copying a template.
Every page built with Elementor contains sections and columns
Sections can be described as rows. Each section is the foundation of the page. You can change the size and background of a section. Most of all, sections hold columns and widgets. They basically hold all the elements together.
Columns meanwhile divide the sections. Each column can be customized and controlled individually, just like the sections. Each column can be home to multiple widgets or content. You can also make each section’s columns different.
These are the smallest elements of a website. These are the main elements of your website’s toppers. Your website’s function will be determined by the widgets, while its personality will be determined by the content. These widgets can be customized and styled.
Pre-made templates
Although they aren’t necessary for creating web pages, you can still make them from scratch. However, pre-made templates are always a blessing. Not only do they make your work easier and faster, they are also a source of lots and lots of inspiration.
Elementor offers professionally designed templates that you can use on your website. You can use each template as is, or you can edit them to suit your needs or tweak them a little to make a perfect fit.
So how many templates do Elementor provide its users? Elementor offers 150 templates to free users. If that is not enough, Pro users are given three hundred and more templates to play around with.
There are also the Elementor Kits. These are “design kits” that consist of a collection of templates. These templates have a common design or are generally uniform. These templates are great for creating websites with a single design theme.
Both the pre-made templates and the Elementor kits are available on Elementor’s template library. This library holds most of all common page templates for different purposes. You might think of a website page and find the information you are looking for. How To Add Links In Image Captions And Elementor Lightbox In WordPress
They have a selection of pages for about pages, contact pages, homepages, landing pages and their various niches (i.e. restaurants, hotels, resorts etc.) Portfolios and teampages are also available.
The library gives and receives. You can export web pages that you are happy with to a template so you can reuse them whenever you want.
This makes it easy to choose a design when you are building another page that shares design or function elements from your previous pages. These designs can be shared to the wider community online.
Elementor allows you to design a page from scratch
Elementor lets you create and design your website from scratch or with a pre-existing template. While it is easier to build one from a template, it is still worthwhile to learn how to build one from scratch.
We can see the effectiveness of the Elementor plugin’s functions by looking at it.
To start:
- Click “Edit with Elementor” to open a blank page
- There will be a “+” button. To add a new section, click on the button.
- You will be presented with a page that has a selection of sections in it. Choose the one that best suits your needs. It is best to choose one that has enough columns to meet your needs.
- Now that you have your sections, you can start picking your widgets in the Elementor drag and drop them to your columns where you want to place them.
- When you are satisfied with where you placed your elements, you can customize them in the Content, Style, and Advanced Sections. It is a good idea to experiment with the different options until you find the style that suits you best. How To Add Links In Image Captions And Elementor Lightbox In WordPress
Editing a Pre-Existing Page in Elementor to Suit your Design
Now that we’ve learned how to design web pages from scratch with Elementor, it is time to look at the process of editing rather than building one from a pre-existing page. Pre-existing pages can come from a variety of sources.
They can come from your own saved pages. You can find many templates in Elementor’s library. Or they can be other templates that you have imported into Elementor.
It doesn’t matter what source you use, editing a page from a pre-built webpage is much easier than building it from scratch.
Let’s move on.
- It is easy to add a new widget. You just take the widget you want to use from the Elementor Panel and then drag it to where you want to place it on the page.
- You can also arrange widgets in the visual preview by dragging them and dropping them to the new place.
- It is easy to edit text in content boxes. Simply click on the box to open it and then enter the text you desire on the visual preview.
- You can always add sections or columns. This is especially useful when you want to create new layouts for your widgets.
- By clicking on the widgets, you can modify them in the same way as text. In the case of widgets, it will open the appropriate setting in the sidebar. This section is broken down into three tabs: Style, Content, and Advanced. Play with these settings until you find something you fancy. How To Add Links In Image Captions And Elementor Lightbox In WordPress
The Price of Elementor
With all the features elementor provides its users, it seems too good to be true that it is just a free plugin. You heard it correctly. Elementor is completely free
That said, you might have noticed that there is a mention of a Pro version. And it’s true there is a pro version. To enjoy most of Elementor’s features and benefits, however, you don’t need to be a pro.
You can get Elementor’s main plugin via the official WordPress repository. It is entirely free and no hidden costs or signups and registrations are needed. You will also need this main plugin if you want to go Pro.
Speaking of the Pro edition. There are currently four plans. Each of these plans adds more benefits and features. You will get a different amount of Pro Website Activation depending on the plan you choose.
The plan are as follows:
| Essential Plan | Expert Plan | Studio Plan | Agency Plan |
| $49 per Year | $199 per Year | $299 per year (1st year only).
$499 |
$999 per Year |
| 1 Pro Website Activation
More than 100+ basic and pro widgets
More than 300+ Pro and Basic Templates
60+ Pro Website Kits
Theme Builder
WooCommerce Store Builder
Landing Page Builder
Premium Support |
25 Pro Website Activations
100+ Basic and Pro Widgets
300+ Basic and Pro Templates
60+ Pro Website Kits
Theme Builder
WooCommerce Store Builder
Landing Page Builder
Premium Support
Elementor Expert Profile |
100 Pro Website Activations
100+ Basic and Pro Widgets
300+ Basic and Pro Templates
60+ Pro Website Kits
Theme Builder
WooCommerce Store Builder
Landing Page Builder
VIP Support
Elementor Expert Profile |
1000 Pro Website Activations
More than 100+ basic and pro widgets
More than 300+ Pro and Basic Templates
60+ Pro Website Kits
Theme Builder
WooCommerce Store Builder
Landing Page Builder
VIP Support
Elementor Expert Profile |
The Case for Going Pro
When it comes to Elementor Pro, there is much debate. Many people struggle to pay for a service that offers 90% of the benefits it could offer for free. This really boils down to Elementor Pro.
Aside from the ones listed above, Elementor Pro has its other benefits. These include: How To Add Links In Image Captions And Elementor Lightbox In WordPress
- 50+ additional content elements or modules
- 300+ additional page templates
- You can create a theme using the theme builder.
- WooCommerce Builder (which allows you to rebuild your WooCommerce Product Pages
- Popup Builder (which allows you create popups and then integrate them with an on-opt-in form, some offers or discounts).
- Visual form builder that can be integrated with many popular marketing tools
- Global widgets can be used on the website, even if they are not on the same page.
- Add custom CSS to any Elementor Blocks for further customization
- Sidebar widgets and widgets can be used to deploy Elementor elements
You can choose Elementor Pro Version if you don’t think these extra features are sufficient or you require some of these features on your website. How To Add Links In Image Captions And Elementor Lightbox In WordPress
Elementor: The Pros and Con of Elementor
Pros
- The core product for Elementor is entirely free. Elementor is free to use, unlike many plugins.
- You have many options to create your website. They are even very easy to use.
- This allows users to create custom web pages or layouts using eye-popping designs that are not possible with the default theme or WordPress’ basic builder.
- Drag and drop builders eliminate the need to have HTML, CSS, orPHP skills. Elementor is your friend!
- Chooses the “What you see is what you get” approach, makes it easy for you to build your website without switching to previews. This can save a lot of time.
- All pages made with Elementor are responsive. They even allow you to view how they would look on mobile, desktop, or tablet as you are building your website.
- This plugin allows you to adjust all alignments, margins and padding values. You can literally fine tune all details of your page.
Cons
- Sometimes, the custom styling to links does not always go as intended.
- There are times where you can get stuck with Elementor’s default typography and color settings.
- It can be difficult to correct misaligned elements, particularly when it comes to their margin values. This is because most blocks, columns, and content elements have their own margin settings.
- Elementor can slow down your website’s overall speed, according to some users. How To Add Links In Image Captions And Elementor Lightbox In WordPress
The Verdict for Elementor
In conclusion, Elementor is a splendid page builder. It has all the features you want and need for a basic page builder and more. Both beginners and veterans can use it. What’s more is that you get all of its features for the low low price of free.
Elementor is the best drag-and-drop page builder plugin you can find for WordPress.
I would even go far as to say that the developers of Elementor have struck themselves gold and never really let go since then. Given Elementors age, it is amazing that they are still among the top choices today.
Elementor Frequently Asked Questions
Does Elementor work with WordPress Themes?
Elementor works with all themes provided they adhere to the WordPress Codex coding standards.
Can Elementor be used with other WordPress plugins?
Elementor can be used with nearly all WordPress plugins.
There might be some incompatibility issue here and there, but you can report these incidents to Elementor’s support for them to locate and find a solution about the issue.
What is Elementor Pro?
Elementor Pro is the more advanced version of Elementor.
Unlike regular Elementor, it is not free. It adds many features and completes the tools web designers need to create a professional website. How To Add Links In Image Captions And Elementor Lightbox In WordPress
Why is there a discount for the Studio subscription of Elementor Pro?
Elementor simply wants to offer a lower entry price point for their studio plan.
At 40% discount, this is a fantastic deal. However, this only applies for one year. During renewal, Studio plan users will be required to pay the full price.
How can I pay for Elementor Pro
Elementor Pro can be paid for using Stripe, PayPal or any other credit card.
Is there a Demo Version of Elementor Pro available? How To Add Links In Image Captions And Elementor Lightbox In WordPress
There is no Demo version for Elementor Pro.
They do have a 30-day refund policy which allows you to cancel your pro plan and get a full refund. If you are interested in the Pro version of Elementor Pro, you can pay for it and then use it for one month to decide if it is worth keeping.