Among website platforms, WordPress is probably the most famous. When talking about Content management systems alone, WordPress owns 60.8% of the market share. That is how ubiquitous and gigantic WordPress is.
WordPress powers 14.7% of the top websites in the world. WordPress is the only reason that Time Magazine, Sony Music and The Harvard Gazette, as well as Microsoft News, function. WordPress is a must-have for the internet.
Now WordPress is just a very simple site builder, it takes a lot of work to create a website in the levels of the bigger ones like Microsoft news and Time Magazine. It would be difficult to create a website as functional and elegant without the necessary know-how.
Use plug-ins. WordPress plugins can be described as pieces of software you “plug in” to your WordPress website. These pieces of software will then add new functionality or enhance functionality on your WordPress site. Through plugins, you can make your website into anything you can imagine.
This is the reason why plugins can be considered as the beating heart of WordPress. They are vital to the function of WordPress. Plugins are so baked into the WordPress environment that the WordPress Plugin Directory features about 55,000+ plugins.
Some are free and some are paid. Some plug-ins are simple to use while others require some time to get used to. Elementor, a page builder plug-in, is a notable one.
Pink1472’s Youtube channel is reviewed in video format for those who like a visual experience. You can still read our article to get an overview of Elementor.
Elementor: A Quick Overview How To Create A Sales Page With Elementor
To begin with, Elementor is a drag-and-drop page builder plugin for WordPress. Page builders are a tool that allows users to build websites from scratch.
That said, Elementor is nothing new. It has been available in the WordPress Plugin Library since it was released in mid-2016. It quickly became one of the most popular visual page builders in WordPress. It has not slowed down since then.
Even today, Elementor continues to grow and evolve at a rapid pace, keeping up with the newest technologies.
It is easy to use, as it uses drag-and-drop technology. Elementor is easy to use, even for people just starting to build websites. Most of the process will involve dragging and dropping website elements on your workspace.
Most drag and drop builders operate on the “what you see is what you get” model. This means that you can see what you create while building or editing your website. It is easy to visualize how your website will look when you build it.
Furthermore, Elementor allows you to do a lot of things. It gives you the ability to create posts and pages that are unique and more eye-oppoing than the standard post or page templates from a regular WordPress theme.
Elementor will take you to a different interface when you create your page. Here you can work on your pages and posts. As such, you do not need to touch the standard editor that WordPress provides.
You don’t need to know HTML, CSS, PHP or any other programming skills to use this interface. As stated above, everything is drag and drop and done through a handy user-facing interface.
Elementor is also a very flexible plugin. It can be used with any current WordPress theme. It can be used to create any page or content layout you can think of.
Elementor even works on all kinds of WordPress themes. Elementor is compatible with all themes, so there’s no reason to be concerned if your theme isn’t compatible.
The Features of Elementor
At first glance, Elementor is what it says it is, a drag and drop page builder for WordPress User to make their pages without using a code.
However, we wouldn’t be discussing Elementor if it is all that Elementor can do.
Elementor is not only one of the most popular and highly reviewed page builders plugins in WordPress. It also offers the following features:
Content Elements Galore
Elementor, as a web page creator, is quite a strange name. Rather than page building, it brings about images of a monster who uses the elements to vanquish the heroes.
However, nothing is further from the truth and Elementor was not named after a mythical creature or a scary monster to be vanquished. Its name is derived from the blocks that are used to build the pages. These blocks are called elements and form the web site.
These are the items that users “drag-and drop” to create eye-popping designs. And through them, the Elementor name is apropos.
Responsive Design
The smart phones were first. Then came internet of things. The internet can now be accessed by almost any device. Still, the most common way to browse the Internet would be a debate between the personal computer or laptop versus the smartphones and tablets.
If you’re the owner of a website and want to get “hits”, you shouldn’t be allowed to pick on any cockfight. You would want both to visit your website. You want your website to look great on any device.
Elementor allows you to do just that. Your website will look great on any device, thanks to its responsive design.
And if you are not satisfied with the default look, there are multiple options provided to allow you to customize and control how it works and looks.
Templates
Elementor is a drag-and-drop builder that makes it easy to create a WordPress page. It is not surprising to see people who don’t know where to start when creating a website.
Luckily templates exist in order to help these poor souls. Templates can be used to avoid the “blank page syndrome” that many beginners experience. Elementor provides hundreds of templates that are designed professionally.
These templates will be a good place to start whenever you are starting out for a new web page. Or they can be used as an inspiration to create your own eye popping websites.
Style options
Aside from templates, Elementor also provides style. With Elementor, you can get a lot of detailed style options that allow for pixel-perfect design. You don’t need to know any coding or custom CSS.
Convenience
With its multiple tools, Elementor makes it a lot easier to build your web pages. Some of which include right-click support where you can get help with a click of the mouse. You can also use the quick find tool to help you locate what you need to build your site with Theme Builder.
The Pro version (paid version) even allows users to design entire WordPress themes.
Dynamic Content
Dynamic content is defined as any digital or online content that changes and updates based on data, user behavior and preferences.
Elementor allows you to add dynamic content from custom fields and plugins like ACF, Pods and Toolset. This allows the added benefit of having your pages constantly up to date with any relevant changes you want to be reflected.
Popup Builder
Another feature available only to Pro users of Elementor is the popup builder. Popups can be made into any web page you wish. They are often used to convert leads.
Elementor’s Popup Builder allows you to design your popup using the same tools given for your webpage builder. This includes the same visual, drag and drop interface as well as the what you see is what you get interface.
Elementor’s Popup Builder will allow you to create popups as striking as your pages.
WooCommerce Builder
WooCommerce is an open source ecommerce plugin for WordPress. WooCommerce is a plugin for WordPress that allows you to sell products online. Its primary draw is its ease of integration on your site and its customizability.
Elementor allows you to set up an eCommerce store with the WooCommerce plugin. You can create your WooCommerce shop through Elementor using Lementors. You can even include products and integrate it in your design.
The Users for Elementor
Anyone can use Elementor. Digital marketers, students and everyone in between. Anyone who has plans in creating a web page through WordPress, can spice up their pages through the different functions and styles available in Elementor.
Casual User
Casual users looking for a way to add pizazz and personality in their personal websites or blogs can use Elementor. Elementor is the ideal tool to do this job.
Using the visual interface, it would be very easy for casual users to create groundbreaking or eye-opening designs even without using technical knowledge like coding, custom CSS or whatever programming language available.
Even the free version is good enough for casual users.
Digital Marketer
Elementor is great for digital marketers, teams and individuals because it offers many marketing opportunities.
As a drag and drop page builder, it can be used to create a sales page or a potential landing page if you understand how to make those. To really increase your sales, you could combine the plugin with Landing Page friendly plugins.
If you want to get serious, you can avail of the Elementor Pro features that allow you to create lead forms. These forms are similar to those that focus on landing pages or lead conversion.
These lead forms can be connected to popular email marketing tools. Zapier is one of the most popular integration and automation tools on the internet.
The Popup builder was mentioned earlier. This popup builder allows you to create opt-in, popups. You can place these pop ups anywhere on your site and target them to specific things.
The WooCommerce Builder can also be used to design sales pages and sell products.
Site Builders
Elementor is the best choice for those who work on websites for clients.
Elementor offers many features that make website building easier and more efficient. The drag and drop feature allows builders an easy way to create a website from scratch. This feature can be combined with the website preview to almost instantly see the results.
There are even themes to make the website building process easier. These themes can also be used to inspire the next website they create. To create the perfect website, they can combine the functionality and aesthetics of all three.
Flexible themes can be used with the plugin by Elementor users to create 100% custom client websites.
But if you want to code, Elementor still allows you to do that.
Elementor: The Case
We know about Elementor’s features, and we also know who can benefit from the plugin. But we need to understand why Elementor is so important.
Elementor is a page builder that creates websites.
It isn’t easy to create websites. You might be able to grasp the basics. It is possible that you even know what elements are needed to create a functional website.
It is still a fact websites must be unique to make their place in the internet. This might sound like an easy task, but there are a lot of factors to consider when maintaining a website.
Then there is the website navigation, the overall aesthetic, not to mention, the security of your website. To keep visitors and users satisfied with the website’s performance, each of these should be in top condition.
Doing so will take a lot of work. Now, put yourself in the shoes of a freelancer or a website designer and you will have these problems multiplied tenfold.
For each new client or new website you build, you will need to create and generate newer ideas to make it unique.
Plugins and page builder apps are a godsend for these people. With lots of features to make the website building process more accessible and easier to use. Work will take less time to consume.
Website designers will need to spend less time tweaking websites based on the preferences of their clients.
Even starting from scratch can be a thing of the past. Thanks to the multiple professional grade templates available for use.
This is the core of website builders and webpage builders. They make it easier and more accessible for users to carve their own space on the Internet. How To Create A Sales Page With Elementor
The Examination of Elementor
The Interface
Of course, using the Elementor plugin requires installation and activation before using it. This can be done through the WordPress Repository.
Once you’re done, you can either customize Elementor’s settings to your liking or start creating and designing websites immediately.
The default settings for people just starting out should not be altered. Now we can head over to the pages and open one that we are allowed to edit.
To start editing: On the upper right side of the page, click on “Edit With Elementor”
This will bring about the dashboard that has the following parts:
- This is the Main Canvas, where the majority of the action will occur. Here you can edit and redesign the majority of your websites.
- You can drag the Elementor widgets section from which most of the functions and “apps” for your website to be placed before you place it in the main area of our website.
- Elementor Settings
- Open Elementor Widgets
- Global Settings
- Revision History
- Switch View. where you can switch between views on how your website will look like on different gadgets (desktop, tablet, or mobile)
- Preview the Changes
- Publish
This interface allows you to choose what you want for your website. You can either start from scratch. You can edit a pre-existing webpage. To get started, you can use a template. How To Create A Sales Page With Elementor
Elementor Structure Hierarchy
Before you can truly begin creating websites in Elementor, you need to understand how it works. In this case, you need to get a grip of how the website elements in Elementor work as well as how they work with each other.
Sure, Elementor might offer a drag and drop builder, which at first glance can make it a chaotic and free builder. However, there is actually a structure to this “madness”. Understanding this structure is key to effective website building (aside from just copying a template.)
Every page built with Elementor contains sections and columns
Sections are essentially rows. Each section is the basis of the page. You can add a background in a section, change its sizing, and do more customizations. Sections hold widgets and columns. They basically hold all the elements together.
Columns meanwhile divide the sections. Just like the sections, you can control and customize each column individually. Each column is home to multiple content or widgets. As such, you can make each column on a section different from each other.
As for the content and widgets, these are the smallest elements in a website. This is basically the toppers of your website. Your website’s function will be determined by the widgets, while its personality will be determined by the content. These widgets can be customized and styled.
Pre-made Templates
While they are not necessary in creating web pages (you can always make them from scratch) , having pre-made templates is always a godsend. They not only make it easier to do your job faster but also provide inspiration.
Elementor provides you with professionally designed pre-made templates you can use for your page. Each template can be used as-is or modified to fit your needs.
So how many templates do Elementor provide its users? Free users are given 150 and more templates available to use. If that is not enough, Pro users are given three hundred and more templates to play around with.
Then there are the Elementor Kits. These are “design kits” that consist of a collection of templates. These templates have a common design or are generally uniform. These kits are perfect for crafting whole websites that carry a singular vision on its design aspect.
Both the pre-made templates and the Elementor kits are available on Elementor’s template library. This library holds most of all common page templates for different purposes. You might think of a website page and find the information you are looking for. How To Create A Sales Page With Elementor
There are pages for contact pages, about pages, landing pages, and niches. restaurants, hotels, resorts etc.) Portfolios and teampages are also available.
The library not only gives, but it also receives. You can export web pages that you are happy with to a template so you can reuse them whenever you want.
This makes it easy to choose a design when you are building another page that shares design or function elements from your previous pages. These designs can be shared to the wider community online.
Elementor allows you to design a page from scratch
Elementor lets you create and design your website from scratch or with a pre-existing template. Although it’s easier to use a template to create one, it is worth learning how to make one yourself.
Through examining it sprocess, we can clearly see how good the functions of the Elementor Plugin is.
To begin:
- Click “Edit with Elementor” to open a blank page
- There will be a “+” button. Click on it to add a new section
- You will be presented with a page that has a selection of sections in it. Choose the one that best suits your needs. Preferably the one with enough columns for your needs.
- Once you have created your sections, you are able to drag and drop your widgets from the Elementor to the columns you wish to place.
- When you are satisfied with where you placed your elements, you can customize them in the Content, Style, and Advanced Sections. A good idea is to play around with the options until you find out which styles fits for you. How To Create A Sales Page With Elementor
Editing a Pre-Existing Page in Elementor to Suit your Design
Now that we’ve learned how to design web pages from scratch with Elementor, it is time to look at the process of editing rather than building one from a pre-existing page. Pre-existing pages can come from a variety of sources.
They can come from your own saved pages. Some can come front he dozens of templates available from Elementor’s library. Or they can be other templates that you have imported into Elementor.
It doesn’t matter what source you use, editing a page from a pre-built webpage is much easier than building it from scratch.
Let’s move on.
- Adding in a new widget is the same as doing it from scratch. Simply drag the widget that you wish to use from your Elementor Panel to the place you want it to be on the page.
- You can also arrange widgets in the visual preview by dragging them and dropping them to the new place.
- It is easy to edit text in content boxes. Simply click on the box to open it and then enter the text you desire on the visual preview.
- You can always add sections or columns. This is especially useful when you want to create new layouts for your widgets.
- By clicking on the widgets, you can modify them in the same way as text. In the case of widgets, it will open the appropriate setting in the sidebar. This section is broken down into three tabs: Style, Content, and Advanced. These settings can be adjusted until you find the right setting. How To Create A Sales Page With Elementor
The Price of Elementor
With all the features elementor provides its users, it seems too good to be true that it is just a free plugin. Yep, you heard it right. Elementor is completely free
That said, you might have noticed that there is a mention of a Pro version. It is true that there is a Pro version. However, you don’t really need to go pro to enjoy almost all of Elementor’s benefits and features.
The official WordPress repository contains Elementor’s main plug-in. It is entirely free and no hidden costs or signups and registrations are needed. If you wish to upgrade to Pro, this plugin will be required.
The Pro edition. There are currently four plans available. Each of these plans adds more benefits and features. Depending on which plan you choose, they will provide a different number of Pro Website Activation.
The plan are as follows:
| Essential Plan | Expert Plan | Studio Plan | Agency Plan |
| $49 per Year | $199 per Year | $299 per year (1st year only).
$499 |
$999 per Year |
| 1 Pro Website Activation
100+ Basic and Pro Widgets
More than 300+ Pro and Basic Templates
60+ Pro Website Kits
Theme Builder
WooCommerce Store Builder
Landing Page Builder
Premium Support |
25 Pro Website Activations
More than 100+ basic and pro widgets
300+ Basic and Pro Templates
60+ Pro Website Kits
Theme Builder
WooCommerce Store Builder
Landing Page Builder
Premium Support
Elementor Expert Profile |
100 Pro Website Activations
More than 100+ basic and pro widgets
More than 300+ Pro and Basic Templates
60+ Pro Website Kits
Theme Builder
WooCommerce Store Builder
Landing Page Builder
VIP Support
Elementor Expert Profile |
1000 Pro Website Activations
More than 100+ basic and pro widgets
300+ Basic and Pro Templates
60+ Pro Website Kits
Theme Builder
WooCommerce Store Builder
Landing Page Builder
VIP Support
Elementor Expert Profile |
The Case for Going Pro
When it comes to Elementor Pro, there is much debate. A lot of people find it hard to reconcile paying for a service that already offers 90% of what it can do for free. To be honest, this actually boils down to what Elementor Pro offers.
Aside from the ones listed above, Elementor Pro has its other benefits. This include: How To Create A Sales Page With Elementor
- 50+ Additional content elements or modules
- Additional page templates available in 300+
- A theme builder (which allows you to change headers and footers for your current theme)
- WooCommerce Builder allows you to rebuild WooCommerce Product Pages
- Popup builder (which allows you to build popups and integrate them with either an on opt-in form or some offers or discounts)
- Visual form builder that can be integrated with many popular marketing tools
- Global widgets can be used on the website, even if they are not on the same page.
- Add custom CSS to any Elementor Blocks for further customization
- Deploying Elementor elements in sidebars and widgets
If you think these additional features are enough, or if you need some of these features for your webpage, you should definitely go for Elementor’s Pro Version. How To Create A Sales Page With Elementor
The Pros and Cons of Elementor
Pros
- Elementor’s core product is completely free. Unlike most plugins, you do not need to get the Professional plan in order to get the most out of Elementor
- There are plenty of features to use for creating your webpage. They are even very easy to use.
- It allows users to build custom web pages and page layouts with eye-popping design that may not be accessible in your basic theme or on WordPress’ basic builder.
- The drag and drop builder removes the need for HTML, CSS, or PHP skills. Elementor is your friend!
- The “What you see, is what you get” approach makes it simple to build your website. This can save a lot of time.
- All pages made with Elementor are responsive. They even allow you to view how they would look on mobile, desktop, or tablet as you are building your website.
- The plugin provides detailed settings for all alignments, margins, and padding values. All details can be fine tuned.
Cons
- Sometimes the links’ custom styling doesn’t always work as expected.
- There are times where you can get stuck with Elementor’s default typography and color settings.
- It is difficult to fix misaligned elements, especially talking about their margin values. Because most content elements, including blocks and columns, have their own margin settings, this is not possible.
- Some people have observed that Elementor can sometimes slow down the overall speed of your website. How To Create A Sales Page With Elementor
The Verdict on Elementor
Elementor is an excellent page builder. Elementor has everything you need to build a simple page. It caters to both beginners and veteran page builder alike. What’s more is that you get all of its features for the low low price of free.
Elementor is the best drag-and-drop page builder plugin you can find for WordPress.
I would even go far as to say that the developers of Elementor have struck themselves gold and never really let go since then. It is incredible that Elementors are still one of the top choices today, given their age.
Common Questions about Elementor
Does Elementor work with WordPress Themes?
Elementor works with all themes provided they adhere to the WordPress Codex coding standards.
Does Elementor Work with other WordPress plugins
Elementor can be used with nearly all WordPress plugins.
You might have an incompatibility problem. Elementor can help you to find and fix it.
What is Elementor Pro?
Elementor Pro is the more advanced version of Elementor.
Unlike regular Elementor, it is not free. It adds many features and completes the tools web designers need to create a professional website. How To Create A Sales Page With Elementor
Why is there a discount for the Studio subscription of Elementor Pro?
Elementor wants to provide a studio plan at a lower price.
At 40% discount, this is a fantastic deal. However, this only applies for one year. During renewal users will have to pay the regular, full price of the Studio plan.
How do I pay for Elementor Pro?
The folks at Elementor access Stripe, PayPal, or any credit card to pay for Elementor Pro.
Is there a Demo Version for Elementor Pro? How To Create A Sales Page With Elementor
Elementor Pro does not have a Demo version.
However, they do offer a refund policy that lets you cancel the pro plan as well as get a refund within the first 30 days. If you are interested in the Pro version of Elementor Pro, you can pay for it and then use it for one month to decide if it is worth keeping.